Brazilian Evangelical Christians have launched a new site that intends to be a "sin-free" alternative to Facebook called "Facegloria."
It drew more than 100,000 users in its first month of operation, the Irish Mirror reported July 6.
"On Facebook you see a lot of violence and pornography," founder Atilla Barros told Agence France-Presse. "That's why we thought of creating a network where we could talk about God, love and to spread His word.
"We want to be morally and technically better than Facebook."
Three years ago Barros and three other fervent Christians working at the mayor's office in Ferraz de Vasconcelos, near Sao Paulo, decided there was a market for a wholesome version of Facebook.
The mayor of Ferraz de Vasconcelos, near the Brazilian financial capital, helped set up the business with his own savings and it used some $16,000 in start-up money leading to the birth of Facegloria.
Although Brazil is a predominantly Catholic country, it is estimated that more than 40 million of its 202 million people are Evangelicals, and it is from them the site is drawing support.
The Christian Post reported that Facegloria will not allow swear words, and obscene words are banned, while, violent and sexual content is prohibited.
Barros, who designed the website said, "On Facebook there is a lot of violence and pornography, so [we] thought we'd found a network where we could talk about God, love and share your word."
As it is a social media site similar, Facegloria offers Christian language such as an "Amen" button instead of "Like."
The site is open to anyone who wishes to sign up and ascribe to its principles.
Barros has high aims for the site.
"In two years we hope to get to 10 million users in Brazil. In a month we have had 100,000 and in two we are expecting a big increase thanks to a mobile phone app," he told AFP.